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CIMA CIMAPRO15-E03-X1-ENG Exam Syllabus Topics:

CIMA E3 - Strategic Management Question Tutorial Sample Questions:

Question 1

RST is a company specializing in the production of wood-based products. RST has decided to introduce a fully integrated Information System across all divisions in order to improve knowledge sharing throughout the business and enhance customer relationship management.
RST is expecting resistance to the integrated Information System from it's staff who are key to the business and would be difficult to replace. Staff have a good understanding of why the new system and knowledge sharing is needed and how the system will work but many staff are not happy about the potential changes to their working conditions.
Which of the following change leadership styles, as outlined by Kotter and Schlesinger, would be most appropriate for RST to adopt?

A. Negotiation
B. Manipulation
C. Education
D. Coercion

Question 2

Ansoff has provided a product/market growth matrix which denotes possible strategic directions that an organization can follow.
Which of the following statements correctly describe the strategic options generated by the matrix? (Choose all that apply.)

A. Product development using new products in new markets.
B. Market penetration using existing products within existing markets.
C. Diversification using new products in new markets.
D. Market development using existing products in new markets.
E. Market penetration using existing products in new markets.
F. Market penetration using new products within existing markets.

Question 3

A is a private healthcare organization aiming to provide affordable and accessible high quality patient services.
A is introducing Big Data, which has not yet been adopted by the competition. A's database will store a huge amount of information about its patients. Clear access to wide sources of accurate information will enable patients to make more informed choices. Patients will be able to compare not only the prices of drugs, treatments and physicians but also their relative effectiveness.
Which of the following concerns should A have about its use of Big Data?

A. Variety of information
B. Veracity of information
C. Lack of competitive advantage
D. Privacy issues

Question 4

M is a car manufacturer in Country C.
Every day, at 09.00, members of M's staff practice meditation and Tai Chi for 30 minutes, before their normal workday commences.
M's staff are paid during this time and M considers the practice to be a benefit both to staff and the company.
Staff operate with high levels of efficiency and absenteeism levels are low.
The auditors of M have recommended that M stop these sessions, stating that they consider them to be a waste of time and a drain on resources.
Which of the following aspects of M's culture would the auditors recommendation impact on?

A. Symbols
B. Stories and myths
C. The organizational paradigm and values
D. Routines and rituals

Question 5

According to Porter's Five Forces model, which of the following would be evidence of high buyer power?

A. There is a low probability of backward integration.
B. Buyers are fragmented and act independently of each other.
C. Products are not standardized and buyers cannot easily switch to another product.
D. There is a concentration of buyers.

Solutions: